‘The best comms is not just firefighting, it’s campaigning’ Former agency boss Gemma Mc Aloon on the ‘shock’ of moving in-house ‘Are you a strategic advisor or just a post box?’ ‘It’s time for communicators in health to become registered professionals’ ‘For good or ill, we’re all influencers now’ ‘Should we debunk the comms “dark arts” myth?’ Antonia Walton leaves Balfour Beatty for senior Inchcape role Bringing passion, purpose and brand leadership to sport Proud defender of progressive policy in financial services From tech disruptor to creative force in luxury lifestyle
‘The best comms is not just firefighting, it’s campaigning’ Former agency boss Gemma Mc Aloon on the ‘shock’ of moving in-house ‘Are you a strategic advisor or just a post box?’ ‘It’s time for communicators in health to become registered professionals’ ‘For good or ill, we’re all influencers now’ ‘Should we debunk the comms “dark arts” myth?’ Antonia Walton leaves Balfour Beatty for senior Inchcape role Bringing passion, purpose and brand leadership to sport Proud defender of progressive policy in financial services From tech disruptor to creative force in luxury lifestyle